OGON'OK pavilion

Exhibition pavilion for LED bulbs manufacturer

design - 2011
client - "ОгоньОК"
Considering the innovative nature of the product the idea was to create not just a visually attractive stand but to show all product advantages through the interaction with visitors. 

All bulbs are located within the easy reach and are meant to be touched proving that they are not fragile and not heated while working. Movement sensors are mounted in the pavilion's ceiling (or floor) controlling the intensity of lighting according to the location of people. This was implemented to show the ability of easy changing the LED light intensity and to add a 'play' factor attracting the visitors.
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